Branding and wines – Italy

One week from now I’ll be in Italy and I’m looking forward in attending several wine events.
THE IMAGE OF THE ITALIAN WINE IN THE WORLD will have case histories from Usa, Canada, Brasil, Corea, Japan, Russia, Sweden, Germany and the United Kingdom – the conference reserved to the experts and the foreign and Italian delegates and will take place in Palazzo Ducale della Montagnola of Corropoli (Teramo).

The second one, “MADE IN ITALY….MADE IN DOC? GOALS AND STRATEGIES TO PROMOTE THE ITALIAN WINE”, is another opportunity to learn more about their success story – It’s very hard to find case studies and specialists talking about wine branding and promotion strategies in one place and this is why I’m just glad I’ll be there.

Since I’ll have WiFi all the time, I’m planning to provide a great coverage on