GspTV – SMS Push on launch day

I was blogging a few days ago about the new GspTV.ro – yesterday, before the big launch of the TV channel, everybody was on fast-forward but everything went very smoothly and GSP TV is on air.

A few hours before the launch, there was a special project deployed by Open Media Network and my colleague, Radu Pop: the football lovers and traditional GSP readers were targeted by an SMS push campaign and were invited to watch the first (and historical) broadcast of the tv station with Costin Stucan.

Radu Pop and his team are in charge with all the mobile interactive assets of the new tv station and I do hope to receive these type of sms notifications again 🙂

Open Media Network is a One-Stop-Shop for Online Interactive Media Solutions & Services for the local market and one of the leaders in Mobile Marketing & Advertising in Romania.