AK47 – branding source for 60 years

AlJazeera produced another extraordinary documentary about the AK47 (short for Russian: Автомат Калашникова образца 1947 года, Avtomat Kalashnikova 1947). See how proud is Lt. General Mikhail Timofeyevich Kalashnikov about his product and probably the most powerful brand in the arms and funerals industry:

Second part:

In the movie you could see The Kalashnikov Vodka.

Here is a challenge for my readers: do you consider the brand “Kalashnikov” more powerful than “Coca-Cola”, “Google” or “Nokia”?

Related links:
‘I sleep soundly’ – Interview with and article on Mikhail Kalashnikov at the age of 83
AK-47’s military and social effects on history – Larry Kahaner

Mikhail Kalashnikov did no evil. He was just a designer.
His product kills 250,000 people every year – this is not a design error.

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