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Archive for December, 2008

Happy New Year Internet Graph

Source: Internet Overtakes Newspapers As News Source (US)

RomanticFM.ro – 4 new online radio channels

… and a very fun TV promo:

www.romanticfm.ro

Internet advertising market in Romania – IAB & PricewaterhouseCoopers study

Yesterday morning I found out that the first figures from the study conducted by PricewaterhouseCoopers for IAB about the internet advertising market in Romania are available and need final processing before going public.

It seems that there are some issues unsolved regarding the figures provided by some sales houses but the overall numbers should be closer to reality. In a discussion I had last evening with Doru Panaitescu (at Dorin Boerescu’s and Alex Visa’s HyperActive party), he suggested that we should multiply by 2 the numbers provided by PricewaterhouseCoopers in order to have a clearer view :)

I think it’s interesting to see if the online advertising market in Romania is really 20 mil, 30 mil or 40 mil, what is the real growth and so on… :) but no matter what the figures IAB will provide, I’m sure that we’ll have plenty of talks and fights on the subject.

Gazeta Online developing Sfin.ro/Financiarul.com in 2009

Gusti Roman writes a post on his blog about the new development of our financial websites in 2009. Saptamana Financiara and Financiarul are the most powerful financial brands in Romania for the business community and I’m very optimistic that we’ll drive healthy growth and positive online results will be achieved by Q2 of 2009 :)

My personal estimate is that these website will be “SOLD OUT” most of the time.

New people at Intact Interactive

Sorin Cristea is our new colleague at Intact Interactive beginning with this week. After starting his online adventure at ARBOmedia (a few years ago), Sorin was part of the best online sales team in the market (2007-2008) at Boom. I’m happy that he decided to join our team as our Sales Manager and I wish him good luck.

Few people know that besides our four seniors in the sales team, we have a strategic consultant at INTACT Interactive: Cristian Mihalache (Advertising Sales Director  – Economics and Reference Division – for Ringier, Evenimentul Zilei & Capital 2006-2008), now the New Business Director for INTACT Media Group.

The good news is that we prepare our new headquarters (we already have “the Interactive garage” and “the viral cat”) – if you aim high and wish to join our team of highly skilled ninjas, please send a link to your avatar and we’ll ping back to you :)




 

Internet Advertising in Romania

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