Doru Panaitescu is now live at IAA Marketing Innovation Conference (webcast here).
Doru is one of the best online trainers in Romania and I’m happy to see him so active in the last months, in a sustained effort to educate the online market.
Archive for the 'IAA YP' Category
Marketing Innovation Conference, 1st Edition – “Bridging the Brand-Agency Divide” – 14th of may 2009, IAA House – The event is organized by IAA Young Professionals: Continue reading ‘IAA – Marketing Innovation Conference’
The latest team building organized by IAA YP was a success and the Romanian chapter of IAA started to feel like a interactive community for young professionals from the marcomm industry.
The I still remember when Dan Petre (IAA senior) invited me for the first meeting on the 11th of July 2007 – now, in 2009, IAA provides probably the best learning resources and networking tools for the young people working in the industry.
Congratulations and keep on the good work!
Tonight, starting with 20:00, the International Advertising Association (IAA Romania) will host its anual Excellence Awards at Fratelli Studios.
It’s the only party during the year where you can meet all the Romanian marcomm industry under the same roof… so if you’re doing media business in Romania, this is the place to be tonight (I gave up my Vonda Shepard tickets for this event 
).
This is the first major online news that involves IAA. If you don’t know (yet), IAA is the International Advertising Association, a “one-of-a-kind global network” with more than 4,000 members, 56 chapters, 76 countries. IAA’s members are top players from the marcomm industry and that’s why this press release is important.
IAA (as a platform for industry issues) is dedicated to consumer choice, responsible advertising, protecting and advancing freedom of commercial speech. Continue reading ‘IAA says no to Yahoo! and Google partnership’
Tonight, from 19:00 at IAA House. Ema Prisca (Graffiti BBDO) and Andrei Cohn (Cohn&Jansen/Ashley&Holmes) will comment the best clips presented at Cannes in 2008. Continue reading ‘IAA YP – Best of Cannes/Lions 2008′
It was yesterday in Pin Up Café and I was thrilled to see so many good friends from the industry having fun and also to meet my favorite seniors.
Nicoleta Deliu (GMP PR/IAA YP president) managed to delight the audience with a fun presentation (yes, we want young professionals to join IAA) Continue reading ‘IAA Young Professionals – the party’
MEDIA: I’m reading blog posts about BRAT, Gfk and football.
I try to see the numbers one year from now.
IAA: Felix Tataru is the new vice president at IAA Worldwide. This is also a great news for our Romanian IAA YP chapter since we now have the support of the vice president – Dan Petre has daily posts from the IAA Summit in Washington.
CAREERS: JOBfest begins this Friday (interactive jobs from navidoo, CTM, Magnetique). Maybe you’ll find the perfect career opportunity 
ME: thinking, working and building around the clock (we experiment a new media mix with TV, BTL and online but that’s another story).
I try so see the numbers 10 years from now.
Dan Petre (IAA Senior) was invited to speak at The Money Channel this evening about the new YP chapter. I joined him as a member of the new board and we presented the opportunities and challenges for this organization together with some of our short-term plans.
This Monday we had our first interviews with the first applicants and if you’re interested to join IAA YP, just give me an e-mail and I’ll tell you more.
This weekend I was busy recovering from my malicious cold and getting down to a very interesting business simulation.
It all started this autumn when Dan Petre invited me to attend a 3 day business simulation developed by Business Today (UK) and implemented in Romania by Interact.
CONSUMER MARKETING TODAY as a simulation was designed for management staff and focused on the different aspects of consumer marketing and how they impact on the business as a whole. The simulation dealt with issues such as supply chain management, branding, seeking potential growth areas, product positioning and marketing.
Since Nestlé powered the simulation (not only with tons of Lion & Kit Kat), our task was to manage a growing FMCG company. We had lots of things to learn, we had fun and I sent a positive feed-back because I think that this type of business simulation is a great idea.
My special thanks goes to Paul Nuber (Nestlé), Afrodita Blasius (Bridge Communication), Dan Petre (D&D Research) and Stefan Palarie (Interact). I appreciate their attitude, volunteering and their efforts for returning something to the community.
“The whole world is changing. Communication is re-shaping the face of the world. Europe is the one to set the trends, as always. We need to face those changes, know them, and be the pioneers of change. We invite you to the IAA European Summit 2007 to get insight on how to stay on top of the change!”
This is the main event of the year in the marcomm industry and will take place on the 26th and 28th of September in Bucharest. You can find out more about the event on the official website.
IAA summit – Famous Supermodel:
IAA summit – Ronaldinho:
You can also read a related article about the IAA Summit and the promo campaign on Dan Petre’s blog.
The Romanian Chapter of International Advertising Association Young Professionals has a new board starting with the 1st of August and a new goal to build a strong working structure around the organisation in the next 6 months.
The acting president in the beginning is Mihnea, the Junior PR Executive at McCann Erickson Romania, a Student in Senior Year (Faculty of International Economic Relations).
As we speak there are already more than 1,000 Young Professional IAA members worldwide, with Chapters in 12 countries and I’m happy to say that I’m one of the 15 founders of the Romanian Chapter.
It was yesterday and I’m happy to say that I have the chance to be one of the founders. The IAA Young Professional Chapter is another sign that the IAA Romania is one of the most active IAA in Europe.
There are many plans for the Young Professionals and I hope that some of my projects will be the things the industry is looking for. On the other hand, I’m sure that the IAA it’s great for networking and meeting some of the most intelligent people in this part of the world.
Also to write about the first YP IAA meeting, Dan Petre, Razvan and Mihnea…
