If you’re not familiar with PPR Group, you probably know some of their global brands like Gucci, YvesSaintLaurent, Sergio Rossi, Boucheron, Bottega Veneta, Alexander McQueen, Stella McCartney, Balenciaga or Puma.
Yesterday they released HOME, a story pointing out the environmental issues we face today – more than a movie, HOME was a major event all over the globe: for the first time ever, a film was released on the same day in over 50 countries and on every format: movie theatres, TV, DVD and Internet.
WASHINGTON, DC—The Environmental Protection Agency issued a bulletin Tuesday warning the bodies of American citizens, with their large concentrations of artificial, synthetic, and often toxic substances, have been reclassified as industrial waste.
“The average human body is now only 35 percent organic,” EPA chief Ralph Johnson said. “Due to changes brought about by modern detergents, silicone implants, and processed cheese food product, it is no longer safe to allow human tissue to come into contact with our nation’s topsoil.”
Johnson said the EPA is seeking funding to construct a massive, federally managed human-body containment facility in the Mojave Desert to safely and viably store human remains.
Having the moral power to rise after intoxicating us with tons of CO2, the PR guys at CHEVY thought it was a damn good idea to sponsor the LIVE EARTH online coverage for the concerts. I understand why there are brands like Philips or Zune on the website but the CHEVY logo is just offensive… not because they want to “look worried” about the environment but because they have a huge campaign these days promoting the 2007 Suburban models…
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– I attended yesterday a public debate presented by 
