I have a new section on my blog starting with today. The idea came to me last night after a heavy storm in Bucharest – there were hundreds of OOH banners hanging around and will probably take days to redecorate or clean up. This is sad for some advertisers since this weekend they need to have exposure 
Here is my first post and I’ll try to think of 100 reasons for running online advertising.
No.1 – banners remain online after a rainstorm
- - your online banner will never block public traffic (trams, buses, trains, etc);
- - no cleaning required;
- - easy to implement (less than 60 sec, you don’t need a big team, climbers, etc);
- - online banners are water resistant (basically, resistant to all weather conditions);
